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Insights Sales Effectiveness is designed to help your sales teams develop a deeper understanding of customer needs, motivations and buying preferences. By identifying their own selling style, strengths and development needs, your salespeople will be able to better adapt their behaviour to connect effectively with and influence the customer. 


How it works

Delegates will receive a personalised Effective Selling Profile that explores their personality preferences and selling style at every stage of the sales process, and how this may be perceived by different types of customers. The chapters of the Profile include:

  • Selling style

  • Preparing for the sale

  • Identifying needs

  • Proposing

  • Handling objections

  • Gaining commitment

  • Follow up and follow through

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